Non-Sponsored Sleepovers

We appreciate that people are interested in Ikea and want to create fun experiences. However, the safety and security of our co-workers and customers is our highest priority and that's why we do not allow sleepovers in our stores.

-- Ikea UK spokesperson in a statement to the BBC after about 10 "non-sponsored sleepovers", prompted by an August YouTube video which now has 1.7 million views, 21 December 2016

http://www.bbc.com/news/world-europe-38390497